As a member of Magestore marketing team, I understand that the most concern among you as store owners, who are operating e-commerce businesses is probably how to maximize conversion rates and boost sales revenue.Image may be NSFW.
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The most visible answer to that concern is optimize your user experience, speed up your site load and shopping process. Besides, you have to enhance your website look and feel so your visitors can have the most comfortable impression when they land on your site. So, how can we get into more details about this? What exactly do we have to do with web design to make the most out of your assets?
Luckily, I have come across a nice infographic from Invesp blog which would give you some helpful clues “Design Trends Of The Top 200 eCommerce Websites”. In this infographic, you will learn how the top 200 successful e-commerce businesses design their checkout process. How they design website buttons and images, how they include support and marketing tools along in customers’ buying process, how they include privacy and shipping conditions in their pages, …. and so how they made success.
Some noticeable figures:
- 71% store owners display item images in the shopping cart;
- 79% put a continue shopping button in the cart page.
- 80% ecommerce websites provide privacy assurances in the cart page;
- 50% provide estimated delivery times for different shipping options on the same page.
Let’s take a detailed look at the infographic:
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image may be NSFW.
Clik here to view.
Image credit: invesp.com
So, what will you do? I don’t recommend you copycat the tactics mentioned above. You must A/B test and test your design over and over again to find out what works and what does not for your e-store. Anyway, the basic principles I mention earlier in this post are unchangeable: optimize your user experience, speed up your site load and shopping process.
Feel free to tell me what you would do next in the comment box.
Are there better ecommerce website design tactics you know?
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The post How top 200 ecommerce businesses designed their websites [Infographic] appeared first on Magestore Magento Blog.